About me
I'm a digital marketing and platforms expert with over 10 years of experience driving results across CRM, social media, paid campaigns, and website management. I combine hands-on marketing execution with creative problem-solving to help individuals and organizations from all backgrounds connect meaningfully with their audiences. Having led digital initiatives for mega global events, large-scale organisations, and government entities, I bring a deep understanding of how to scale integrated campaigns, manage high-volume databases, and deliver measurable impact under tight timelines. Whether it's building automated CRM journeys, launching performance-driven paid campaigns, or aligning content across channels, I focus on creating seamless user experiences that convert. I thrive in dynamic, collaborative environments where creativity and performance lead. Pushing boundaries and stepping outside my comfort zone isn't just something I encourage — it's how I work.
Even if you've seen things a million times, there's always a new way to look at them.
What I Do
Strategy Development
Data-driven strategies aligned with goals and audience.
Audience Journey Design
Mapping seamless experiences across all digital touchpoints.
Integrated Marketing Campaigns
Delivering unified campaigns across CRM, social, paid, and web.
Analytics & Insights
Tracking KPIs to refine campaigns and improve ROI.
Content Planning
Creating targeted content calendars for consistent engagement.
CRM and Data Management
Building automated flows to nurture leads and boost conversions.
Performance Marketing Management
Managing campaigns to boost visibility, conversions and growth.
Email Marketing
Crafting personalised email campaigns to drive engagement and conversions.
My Work
My free time
I loveTravelling
You'll find me doing creative things when I'm not at work. As a professional calligrapher, I enjoy spending my free time practising calligraphy. I have a passion for soccer and tennis, and I love travelling and meeting new people. Being a total extrovert, I thrive in the presence of others.
Contact
Have a project, a role in mind, or just want to say hello? Send a note — I read every message.